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The Core in Marketing

The core is where things start. In the business environment we are dealing with multiple factors that impact our results. What slips from practitioners is the foundation. I remember when

The digital marketing career opportunities vertical or horizontal?

Go horizontal before you go vertical

How to become a digital marketer ?

Who said it will be EASY ? .My start was not necessary within the frame of a digital marketer role. When I first joined a consulting firm back in 2008,

Why does your business need digital marketing?

I was in Jeddah couple of weeks ago and I had so little time to get my clothes washed and ironed, especially my Ghotra ( it is a nightmare). I

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